We know it’s not easy to create, let alone market that creation on tight deadlines, small budgets, and little sleep. Indie Boothcraft is our humble attempt to make it all a little easier, by sharing convention tips and resources from experienced indie exhibitors.
Where the hell do I start?
A convention is a great chance to build a relationship with your fan base, drive sales, and get press attention, but cons come with unique challenges. You’ll need to squeeze a lot of functionality into a tiny booth, and you’ll be competing for attention amidst a melee of con-goers and noisy neighbors. A solid plan will help you get the most out of the event.
What do I actually need to buy?
You can expect to spend an average minimum of $3,000 to travel, attend and market your creations, services, and offerings at a convention. That number can fluctuate based on how thrifty or extravagant you want to be. Prioritize your spending to help get the most out of your budget.