Indie Boothcraft is a humble attempt to share convention knowledge with indie game developers. We know it’s not easy to make a game, let alone market that game on tight deadlines, small budgets, and little sleep. Hopefully these tips and resources shared by indie devs make your life a little easier.

Where the hell do I start?

Conventions task you with squeezing a lot of functionality into a tiny space. This is your chance to build a relationship with your fan base, drive sales, and get press attention. Don’t get lost in the melee of crowds and noisy neighbors.

Start Planning

What do I actually need to buy?

A single indie spends an average minimum of $3,000 to travel, attend and market their game at a convention. That number fluctuates depending on how spendthrift or extravagant the individual or company. Prioritize your spending.

The Checklist

Booth Showcase

Relativity at Indy Pop Con 2014

Relativity at Indy PopCon 2014

Chicago independent Willy Chyr posted his experience showing Relativity at Indy Pop Con. He capitalized on the chaos of the convention floor to gauge the length of player emersion and identify points of friction. Playtesting like this is a fantastic way to get more mileage out of a small con.


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