Indie Boothcraft is a humble attempt to share convention knowledge with indie game developers. We know it’s not easy to make a game, let alone market that game on tight deadlines, small budgets, and little sleep. Hopefully these tips and resources shared by indie devs make your life a little easier.

Where the hell do I start?

Conventions task you with squeezing a lot of functionality into a tiny space. This is your chance to build a relationship with your fan base, drive sales, and get press attention. Don’t get lost in the melee of crowds and noisy neighbors.

Start Planning

What do I actually need to buy?

A single indie spends an average minimum of $3,000 to travel, attend and market their game at a convention. That number fluctuates depending on how spendthrift or extravagant the individual or company. Prioritize your spending.

The Checklist

Booth Showcase

Octile Takeover at Ohio Game Developers Expo 2014

Octile Takeover at Ohio Game Developers Expo 2014

This writeup has some great points on researching vendors and how one might consider quality, utility, and tactile properties for items in a booth. There’s also some foresight for equipment choices one might make based on the expo environment.

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